BOX OFFICE REPORT
October 20-22, 2017
(estimates from BoxOfficeMojo.com)
|Boo 2! A Madea Halloween||$21.6 million|
|Happy Death Day||$9.3 million|
|Blade Runner 2049||$7.1 million|
|Only the Brave||$6.0 million|
Almost one year to the day, Madea was back in business, saying "Hellur" once again to spooky creatures. The sequel to last year's Boo! A Madea Halloween once again topped the box office, though it earned a few million dollars less. Once again, its relatively small budget and consistent audience support should lead it to turn a tidy profit for writer-director Tyler Perry and Lionsgate Films.
Despite a bigger budget and ad campaign, audiences weren't that interested in Geostorm. The marketing focused on the film's pervasive special effects, showing planes falling out of the sky and tidal waves consuming Miami. But unlike 2012 or The Day After Tomorrow, this film won't be a massive global hit. It will just have to settle for being a joke in film circles, and probably a movie that will play a lot on TNT in a few years.
Happy Death Day fell in typical horror movie fashion, dropping to No. 3 and earning 64 percent less than it did last weekend when it topped the charts. Still, the movie has already made nearly 10 times its budget, which makes it one of the most purely successful movies of the year. Contrast that with the ultra-expensive Blade Runner 2049, which has yet to even cross $75 million domestically and $200 million internationally, despite opening in most major territories.
Finally, Only the Brave opened at No. 5 with just $6 million. That's well below what director Joseph Kosinski usually turns out. He scored sizable hits with Tron: Legacy and Oblivion. When it comes to firefighter movies, this one's going to make even less than Kirk Cameron's Fireproof. Ouch.
Outside the top 5:
- This Weekend's Indie Champ: The Killing of a Sacred Deer, the latest off-beat film from Greek director Yorgos Lanthimos. The Academy Award nominee followed up last year's acclaimed The Lobster with this thriller, also starring Colin Farrell. Opening on just four screens, the film averaged $28,646.
- Sorry, Mister Police. Terrible reviews helped melt The Snowman, which Universal was definitely hoping to be the latest October Movie for Adults Based on a Best-Seller (joining Gone Girl, The Martian and The Girl on the Train). But the film only managed a pitiful $3.4 million.
- But even that was better than Same Kind of Different as Me. The inspirational true story aimed its marketing solely at the faith-based crowd, so even with a cast full of Oscar nominees, the movie sank. It opened way down at No. 12 with only $2.5 million.
Halloween is back, baby, with the first new Saw movie in seven years. Can Jigsaw recapture the box office domination many of the original films had? With competition like Suburbicon and Thank You for Your Service, I'd say that's enough to open at No. 1 with around $20 million.